Herb Goldsmith
Herb Goldsmith
When people describe Herbert Goldsmith as a man with a cause, they mean it. Herb revolutionized the menswear industry with his business partner Ed Wachtel and built their company into the largest manufacturer of men’s outerwear. Using celebrities in advertising such as Bing Crosby, Rock Hudson, Danny Kaye, Anthony Geary, The Gatlin Brothers, and Tony Curtis, energized his marketing strategies. In 1978, the company introduced a racing jacket bearing the label MEMBERS ONLY over the breast pocket. This was the birth of an iconic brand.
Books by Herb Goldsmith
Only the Best will Do!
Success is achieved by determination, innovation, motivation, and a bit of luck. In the life of Herb Goldsmith, co-founder of the MEMBERS ONLY brand, the extraordinary circumstances and opportunities that occurred during his lifetime were there to be taken. Read More…
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